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Admissions Open 2026–27
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Dayanand Academy of Management Studies

DAMS

Affiliated to CSJM University Code: KN-76 | Kanpur, U.P.

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ESTD. 1998

Master of Business Administration (MBA)

Build strategic leadership and corporate excellence with Kanpur's premier management program.

Duration

2 Years (4 Semesters)

Affiliation

AKTU Lucknow

Focus

Placement Ready

Program Overview

Our flagship MBA program is a comprehensive, four-semester postgraduate course explicitly engineered to develop executive acumen and industry-ready leadership capabilities. Driven by university-vetted academic frameworks and real-world application, we offer a specialized multi-disciplinary learning approach.

Key Accreditations

AICTE Approved, ISO 9001:2015 certified, and strictly aligned with AKTU curriculum updates.

Dual Specialization Model

Gain competitive utility by mastering two functional domains: Marketing, Finance, HR, or IT.

Course Structure & Syllabus

Syllabus 2026-27

Management Concepts & Organizational Behavior
Managerial Economics
Financial Accounting for Managers
Business Statistics & Analytics
Marketing Management
Business Communication Skills

Human Resource Management
Financial Management & Policies
Operations Management & Logistics
Business Research Methods
Legal Aspects of Business
Digital Marketing & E-Commerce Essentials

Core Requirements:

Strategic Management
Summer Internship Evaluation Project

Dual Specialization Streams (Choose 2 Functional Specializations):

Marketing: Consumer Behavior, Sales & Distribution
Finance: Investment Banking, Financial Derivatives
Human Resource: Talent Mgmt, Industrial Relations
Information Technology: Enterprise Systems, Data Mining

Core Requirements:

Corporate Governance, Values & Ethics
Research Project Report & Comprehensive Viva-Voce

Advanced Elective Continuations:

Marketing Insights & Digital Analytics
International Financial Management
Strategic Human Resource Development
Cyber Security & IT Risk Governance
Download MBA Syllabus PDF

Career Pathways

Business Analyst
Marketing Manager
HR Business Partner
Financial Portfolio Manager
Operations Director
Management Consultant
Admissions Open 2026-27

Secure your seat in Kanpur's elite cohort.

Send Query Call Admissions Desk
Admission Details
Annual Intake Cap 120 Seats
Min. Qualification Graduation (Min 50%)
Placement Highlights

100%

Placement Assistance Record

Highest CTC Secured ₹ 12.4 LPA
Average Package ₹ 5.8 LPA
Key Recruiters TCS, ICICI, Wipro, Jaro